Liverpool ONE was developed in 2008, spanning 42 acres of Liverpool City Centre. It was dubbed as the biggest regeneration project of its time in Europe. Liverpool ONE comprises a mix of residential, retail, dining and leisure with a 5 acre park at its heart.
I joined Liverpool ONE whilst still under construction back in 2007, having watched the masterplan transform the city centre, reconnecting with the famous waterfront and seamlessly integrating with the wider retail and business districts. I was challenged with establishing Liverpool ONE as a household name, leading on marketing, place shaping, performance and community. Having grown up in Wallasey on the Wirral, Liverpool has long been my home. I have a passion and pride in developing the strategies that have helped to attract residents, day visitors and tourists from far and wide. Through considerable collaboration and working with the region’s brightest talents, Liverpool ONE has grown year on year. It is through such collaboration that we continue to set trends, break records and tell inspiring stories that no other region can do quite as well as the Liverpool City Region.
It is the creativity, pride and passion of the people in our region that inspires me most. People and communities are at the heart of what I am privileged to do at Liverpool ONE and operating in a well connected region makes our job so much more effective. As Chair of the project board delivering on the region’s Destination Marketing Strategy, it is clear how important collaboration across strategic workstreams and boroughs is key to achieving growth for the many businesses. Contributing to such networks helps me to extend the work that is developed in our business, always realising the sum is greater than the parts.
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